It’s saved for YOUR soul.

Everyone’s soul is different, we have all done different things in life your soul is different to the next man.

Therefore everyone has a different interpretation of the brand.

Their own individuality.

Look at each garment like a blank canvas, once purchased you now own the paint brush and create the artwork. Explore your own individuality.

We may own the same garments but the meaning of the piece and the journeys its taken will be individual to you.


You may also see the name S4US used as well.

S4US is an abbreviation

But also has double meaning of Shit 4 (for) us.


The goal isn’t to live forever but to create something that will.